Sterling Hotels & Resorts, with a strong reputation of smooth takeovers and responsive management, specializes in “quick turnarounds” of distressed/under-performing properties. The Sterling management team can vastly improve the bottom line by introducing new techniques, special systems, tighter controls, and aggressive marketing that will realize immediate results.
Dedicated to achieving the goals and objectives set forth by its clients, the company provides a complete range of skills and services, but not limited to:
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Dedicated liaison to ownership
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Full service hotel/vacation ownership management
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Aggressive specialized marketing and sales
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Organizational development, staffing, and training.
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Franchise evaluation & procurement.
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Budgets, forecasts, and reporting systems.
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Centralized purchasing for increased buying power.
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Renovation/construction planning and supervision.
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Feasibility studies & marketing surveys.
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Financial restructuring
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